Profitable Online Home Based Business Ideas and the Recession – Why Most People Fail in MLM’s

In this article I would like to compare the success rates of a profitable online home based business and the average MLM. Most MLM’s don’t want the public to know that around ninety seven percent of individuals coming into their business will fail. Those are not very good statistics. It does not necessarily mean the MLM is a bad company. I believe it has everything to do with the marketing concepts and strategies of the traditional MLM.If you compare marketing strategies of the average in-home online internet business to an MLM you will see a vast difference. The average person in today’s world thinks they are all the same. Nothing could be further from the truth. Having done both I can speak from experience. A great many of the most successful internet marketers have been involved with a traditional MLM at some time in their life.I don’t mean to sound like traditional MLM’s are bad. It’s just that their marketing strategies in today’s world are wrong. I learned very valuable skills and concepts from a large traditional MLM. Skills and concepts that have brought me tremendous success in my online home based internet business. Having done both I can see now that the traditional MLM’s marketing strategy is all backwards. Let’s look at why that is.Here’s an example. I’m sure we have all met or known that one guy who is so excited about his new “thing.” He shares it with everyone he knows. All the time. Whether we want him to or not! At times he may even have resorted to, let’s say shady tactics to share his business. He even cold contacted people in the mall or the grocery store or church to add to his name list. He may even have asked you for your friends and families names and numbers so he could contact them for you! We could go on but I think you get the picture. Is something in this analogy making sense to you? In a traditional MLM’s marketing system you have to be the hunter, constantly looking for someone who may be interested in creating their own business from home. There are a few things wrong with this concept.First, there is only so much one person can do. You are “weeding” through people hoping to find a few who will duplicate what you are doing. More often than not those people you are “weeding” through are not interested at all in what you’re doing. So you have to keep weeding through your friends and family and if you don’t do it just right you quite often alienate people. Basically like a lion on the hunt always looking for your next prey.Maybe that’s a poor analogy but I think you get the idea. Most people will become discouraged at this point and will quit. If they stay in long enough to sponsor a few people usually those ones will quit. The average person just has a hard time with rejection, so the retention rate is very low. Why not become the hunted instead of the hunter?Wouldn’t it be much better to have people hunting for you and what you have to offer? That is the main difference between a profitable online home based internet business and the traditional MLM. When you build your business online instead of person to person there are a few major differences. First, when you build an in-home online business the whole world is your market place.With the click of a button you can send an ad out to the whole world. Your ads, your articles and your website can work for you twenty four hours a day three hundred and sixty five days a year. You are reaching people and exposing your internet business while you are sleeping, which means you’re making money while you’re sleeping too. You cannot do those kinds of marketing strategies the old MLM way, person to person. The real beauty of online internet marketing is you are reaching people who are actually looking for something new in their lives. And if they are serious enough or interested enough they will contact you. The system you have built online will “weed” them out for you. You become the hunted.This is what Charmayne and I have done. This is what so many others in the home based online internet industry have done. From my experience it is the easiest and most enjoyable way to build a business from home. Don’t just take my word for it. Search it out for yourself. There are many others who have done this too. Read their stories. If you are tired of the rejections from the MLM way you owe it to yourself to try something new, something that really works. Take a step of faith, take that step today. You can do this too. We believe in you!Our desire is to help the average person to create their own profitable and successful online in-home business. Take the first step and get started today by going to http://EZIncomeNow.com.

Do You Want the Lifestyle a “Home Based Business” Can Give You?

A home based business can give you a lifestyle that only other’s dreamed of. Wouldn’t you like to work from home or from anywhere around the world? There are so many ways to earn extra money in your spare time. You can either make extra money online or you can get ideas of how to earn money with a side business.An online home based business has advantages over a side business. An online home based business has no overhead, no paperwork and, best of all, no inventory. The cost of a home based business is relatively low compared to a retail store. It doesn’t matter how the economy is doing because you are always in control of your business. Even during the worst of the recession, the online industry continued to grow.You can be successful and make all the money that you want. You can make as much or as little as you want because you set your own paycheck! You can start with a part-time income and grow it to a full-time income when you are ready. Create an income to pay bills, pay down debt, fix up your house or go on that dream vacation you always wanted.You are your own boss. You can work with the people that you choose to work with.Start and do your homework now. Here are some tips when you start to look for a legitimate home based business.
Does the company have a product that you can relate to and love?
Can the business plan be duplicated?
Does the company have a support system in place?
Does the company have a marketing system in place?
How is the management team of the company?
What is the compensation plan? What is the payout?
Isn’t it time that you start to make some extra money from home with your own online home based business?

Online Home Based Business Tips

There are some tips you can use to help you have a successful home based business. It is important to find a business opportunity that will allow you to use your talent, skills and hopefully your work and education history. It is also ideal to find a business opportunity in an area of interest to you. Your home based business is likely to become an even bigger part of your life than any job you ever worked. You want to be able to have a home business doing something you enjoy.You need an area to work that is separate from the main living area whenever possible. If you have a house with an extra bedroom or any other type of room, you should set up your work base and office in there. Sometimes it is not possible to dedicate an entire room to an office. In cases such as these, you will want to find a corner of a room where you can keep your work items and computer. Make certain that your family knows that they are not allowed to touch your work papers and computer. You should definitely have a computer that is for business use only.Determine what hours you will work from home. Yes, one of your reason for running a home based business is probably flexible hours. However, you should still have particular days and hours in which you try to work. This will help you to stay organized and to stay on task when you need to complete jobs for a clients. If you have a family, you need to get them on board with your home based business plans. Make certain that they understand the commitment and hard work that you will need to put into running your home based business. You will need your family to be supportive of your plans if your home based business is going to work.Sometimes it is best to start out small and slow when you are launching a new home based business. You might want to tinker with your business ideas a few hours per week in the beginning. You can continue your regular job until you feel it is time to run your home based business full-time. In the beginning, you might want to just take on a few clients so that you can get a feel for interacting with clients and filling orders and completing jobs.Try not to ever give up hope on your home based business. If your business is not doing well, do not give up right away. Try to determine if there are any changes or modifications that you can make to your business to help improve the success of your business. You might find that a few small changes will save your business if you remain motivated and hopeful. Take your time to think through your home based business ideas. When you identify the business you want to start, you will want to write out a marketing and business plan. Put the time in that is needed to carefully get your business off the ground.

Some Tips On Home Based Business Opportunities

While most people around us are slaving 24/7 working for multinational corporations, a large number of people have turned their attention towards making some money from the luxuries of their home. This might seem to be a mere engagement, but some people have taken it very seriously. A large number of people who have tried their hands in home based business opportunities have achieved moderate to huge success. With the help of turnkey marketing programs over the Internet, many have been able to become financially independent. It can be concluded that this kind of business works. However, listed below are some of the key points that will justify the statement made.Most people look for instant wealth through home based business opportunities. Their primary and only intention is to make money fast. But, they soon get disillusioned, as they do not get to see any instant remarkable results. This makes them strongly believe that home based working programs are simply hoaxes and do not work at all. But the ones who avidly keep on going without the thought of the end result are the ones who make it work. Whether it is a land based business, or a home based one, to make it work, a certain amount of labor input and dedication is necessary.Most people are so carried away by the thoughts of material reward that they do not even think twice of what they are plunging into. They usually end up starting with the very wrong business idea. A thorough research is very essential before you begin with such a vital venture. If the people are expecting super fast results but end up failing, they blame the system. You should study the home based business opportunities that are capable of generating the desired amount of cash. There are countless such opportunities, but only a few of them can deliver what people look for. You should be fully sure of the fact that you are going to get pleasant return from your investment.Many people are of the opinion that home based business opportunities do not need anything to be done. This very thought is the beginning of their failure. These people belong to that category that choose to make a slight investment, with no work at all and were hoping to get paid handsomely. No business, much less home based ones will yield or better thrive without being worked on. You need to work and work hard on making your business a success.Sadly, people investing in home based business opportunities belief in the pathetically failed strategy of hoping for early results. Thomas Edison had rightly said that mans biggest failure is the failure to understand their proximity to success. Many people give up out of disappointment, when they are very close to success. You need to keep enough patience and farsightedness in any enterprise you undertake.

Take Action For Success In Your Home Based Business

To realise your dreams and success in your Home Based Business is a journey and a process, not a happening, you can only be successful if you understand this journey. We must learn the principles from other businesses and apply it to our own Home Based Businesses in order to reach our destination.The starting point of any journey is to have the end in mind and to stay focussed and motivated to reach that end you set for yourself. Where do you want to be, go or what do you want to achieve? The end of the journey can be seen as your dream. That goal or dream must be worthwhile, reachable and realistic. When you achieve it, it must make you happier, give you more pleasure than your present situation, or solve a problem that you have now, whatever it might be. You must be willing to sacrifice on this journey to reach the destination. This sacrifice must be less than the “pleasure” or fulfillment that you will realise as part of the dream you set for yourself. A very important factor to remember when starting your new venture or Home Based Business is that you must feel personally fulfilled with what you will be doing on a day-to-day basis. It should not become just another “job” you’re doing, but rather an enjoyment to improve or change your current and future circumstances.With a Home Based Business, many people have achieved their dreams of financial independence and/or having a lifestyle that they prefer and earn a sustainable income stream. Others have done it, you can too. You must have a clear dream and believe in your dream and you must take the following issues into consideration in the planning of this journey. If you follow these guidelines, you will be able to achieve your goal on your journey as a Home Based Business owner.The question is: What in your present situation is not acceptable? We want to assist you on the journey to achieve your dream. Let us guide you in planning your journey. The destination of the journey is worth a sacrifice to achieve it. Have a passion to live your dream as part of your journey and believe in yourself.To have a dream, without a destination or goal, and without being willing to take action will be futile.I do believe that you have your dreams.
I am convinced that the goal you set yourself is worthwhile to achieve.
I do believe you want to or need to change and improve your present situation.Then it is time to make a decision and take action. Without action, you will not achieve your dream. This journey must start with action and must be action orientated.Critical Planning for the Home Based Business JourneyHow to start:Start with yourself. What is your passion? What do you care about in life? Make a list.
Take a few minutes to do a personal inventory of your dreams, goals and the problems that will be solved once you have reached your destination.
Define the resources you have: money, knowledge, experience, equipment and your own time. Make a list.
Decide how much time you are willing to spend every day, week or month on your new venture. What are you willing to sacrifice in the process? Maybe spending less time with friends and family, whatever it might be. How much of the other resources are you going to make available? Make this decision in advance.Innovate:Develop new ideas on how to do things, or develop better products or processes. If you do not have new ideas, just start with what you have on a small scale.
Ask yourself: “What is my advantage or area of excellence that differentiates me from my competitors?”
Think of your product, service or the online business you want to promote or sell and work those thoughts into your business plan that you set up for yourself to start a home business.
Test your ideas with friends, family or acquaintances and apply their feedback with your marketing strategy you had in mind.Experimentation:You will make mistakes, so take small steps. If you do make mistakes, make sure that the cost is not too high. You cannot afford to lose too much time or money in this learning process.Action:Now, put your ideas and experimentation into action to get customers and make some sales!
Market your product or service to publicize your business by internet, marketing, advertising, promotions, referrals, and word of mouth.Failure:We all set high expectations for what we want to achieve, but when failure occurs are you mentally ready to deal with it and put your strength back into what you have started?
The only way you will learn is by doing things, taking action and making mistakes. Learn from that and move forward with the next baby step.
Eliminate any negativity that might cause you to fail and keep those positive thoughts and the outcome of your journey in mind.Believe In Your Home Based Business JourneyI am a great believer in the principle of spending time to study many possible Home Based Businesses, instead of jumping to the first because the big salesman has promised me a jackpot. Later you will find that there is no gold in that pot.I will give you reviews on different Home Based Business possibilities or programmes with the pros and cons in order for you to make a decision on what will suit your requirements best. Dreaming of owning your own business and the excitement it is much different from actually putting it all into action.With your excitement, your motivation and the experience and knowledge of the group of experts that I am associated with, we will show you how to stay motivated and assist you with each step to reach your dream.You can dream-it-plan-it-do-it and achieve your goals. Join our community to receive more information on how to become financially independent and finding the right solution.

Real Estate Investing For Beginners – What Every New Investor Wishes He’d Been Told Before

As a new real estate investor, when you begin researching information on real estate investing for beginners, you’ll find that there are a lot of gurus and mentors out there looking to sell you high priced information. You’ll also find plenty of chatter-boxes at local real estate investing forums and other watering holes that will share (brag?) all day long about their investing trials and tribulations, especially if they have tenants or rehabs. (Those types of projects tend to be fraught with problems, something that can scare beginner real estate investors off – when maybe it should be attracting them!) You can also find some excellent offline resources at the library, bookstore and your local investor club. Maybe you’ll even find someone who’s out in the trenches on a regular basis and is willing to take you out on the streets to show you some of his properties.

What you won’t find as often, especially for free, is a coherent, executable business plan detailing what it takes to get going with real estate investing as a beginner.

What you really need is a handbook entitled: Real Estate Investing For Beginners that lays everything out for you A to Z, with what to do at every step along the way.

Unfortunately, putting together a super and useful reference like that is time consuming and you have to consider that a) If someone is already making money investing in real estate, her time is valuable, and b) if she’s going to invest her valuable time in putting together a real estate investing guide for beginners, she’s got to have an angle.

That’s an excellent thing to keep in mind – everyone in the real estate investing education industry seems to have an angle. They are directly incentivized to make you feel that real estate investing is easy, you can do it, and if you just part with some money, they will give you the handbook with all the answers.

BEWARE: If you can’t figure out how they’re getting paid, you’re missing something… Everyone wants to get paid in this business.

Well, I hate to tell you… I don’t have that comprehensive handbook for you either.

That’s the bad news.

The good news is that I can give you some very important words of wisdom that helped me when I was getting started in real estate investing as a beginner. (And I started right out of college without a good job or anything, so don’t think it can’t be done.)

Real Estate Investing Observations – What Every Real Estate Investing Beginner Needs To Know:

1) You will have to trade time or money to get what you want in real estate. You can’t get something for nothing, so even if you buy an expensive course to get someone else’s experience and shave years off your learning curve, you’ll still HAVE a learning curve. Plus, you’ll need to find leads, and that type of marketing takes (you guessed it) time and/or money.

2) Leverage cuts both ways. When the market is going up, leverage can be a great ally in helping you acquire more property with less of your own money. However, when the market is soft or declining, as also happens with real estate market cycles, having a lot of leverage can put you “upside down” on your equity and cash flow – a very risky situation. Protect yourself by “making your money when you buy” and passing up those “skinny” deals.

3) It’s all about NEGOTIATING with the motivated sellers. A lot of courses make you believe that if you find the motivated sellers, you can just pluck up the deals like daisies in the orchard. That’s almost true. Whether you’re working in commercial or residential real estate, you’ll get much better deals when you negotiate with a motivated seller. However, the key is that you must NEGOTIATE. You have to make offers that will work for you and engage the sellers in conversation. Very rarely will the buildings be lying these listed for 50 cents on the dollar (if they are, they’ll be snapped up by other investors). You have to find sellers that you think may be motivated and offer them your low cash offer or terms offer in order to see if they’re willing to work with you. Engage them in the conversation by making lots of offers, and NEGOTIATING with the ones that are motivated.

4) Figure out your rate of return. Sometimes, when you don’t have a deal, it’s easy to think “any” deal would be good. However, sometimes the best deals are the ones you PASS on – you “make” your money by saving yourself from some expensive mistakes. Don’t waste time on property that doesn’t make sense when you run the numbers. Don’t get emotionally attached just because someone says they’re motivated or willing to work out terms with you. Run the numbers. Always focus on the numbers.

5) You get paid for solving problems. This is a business with a lot of problems. Sellers can get very emotional, or have a lot of financial trouble, at the time that you’ll be working with them. That’s stressful for anyone, especially when the transfer of a large asset like a house, apartment building or office/retail center is involved. Realize that you may go through some challenging emotions of your own. That’s natural. If you can hold it together and survive the up-and-down roller coaster, you should do okay.

No one says real estate is easy unless they have a course to sell you. It can offer some great returns, but there’s a reason not everyone goes after them. Not every property is a winner and finding and acquiring the winners can be a challenge. However, if you are committed to making your real estate investments work for you, then focus on getting yourself educated and staying in for the long run.

Learn From Your Investment Mistakes

Every one makes investment mistakes. From the time we were born, we learned from the mistakes we made. As investors, we need to learn from our investment mistakes by recognizing when we make them and make the appropriate adjustments to our investing discipline. When we make a losing investment, do we recognize our investing mistake and learn from it, or do we attribute it to some outside factor, like bad luck or the market? To make money from your investments and beat the market, we must recognize our investing mistakes and then learn from them. Unfortunately, learning from these investing mistakes is much harder than it seems.

Some of you may have heard of this experiment. It is an example of a failure to learn from investing mistakes during a simple game devised by Antoine Bechara. Each player received $20. They had to make a decision on each round of the game: invest $1 or not invest. If the decision was not to invest, the task advanced to the next round. If the decision was to invest, players would hand over one dollar to the experimenter. The experimenter would then toss a coin in view of the players. If the outcome was heads, the player lost the dollar. If the outcome landed tails up then $2.50 was added to the player’s account. The task would then move to the next round. Overall, 20 rounds were played.

In this study there was no evidence of learning as the game went on. As the game progressed, the number of players who elected to play another round fell to just over 50%. If players learned over time, they would have realized that it was optimal to invest in all rounds. However, as the game went on, fewer and fewer players made decisions to invest. They were actually becoming worse with each round. When they lost, they assumed they made an investing mistake and decided to not play the next time.

So how do we learn from our investing mistakes? What techniques can we use to overcome our “bad” behavior and become better investors? The major reason we don’t learn from our mistakes (or the mistakes of others) is that we simply don’t recognize them as such. We have a gamut of mental devices set up to protect us from the terrible truth that we regularly make mistakes. We also become afraid to invest, when we have a losing experience, as in the experiment above. Let’s look at several of the investing mistake behaviors we need to overcome.

I Knew That

Hindsight is a wonderful thing. As a Monday morning quarterback, we can always say we would have made the right decision. Looking again at the experiment mentioned above, it is easy to say, “I knew that, so I would have invested on each flip of the dice”. So why didn’t everyone do just that? In my opinion, they let their emotions rule over logical decision-making. Maybe their last several trades were losers, so they decided it was an investing mistake and they become afraid to experience another losing trade.

The advantage of hindsight is we can employ logic as we evaluate the decision we should have made. This allows us to avoid the emotion that gets in our way. Emotion is one of the most common investing mistake and it is the worst enemy of any good investor. To help overcome this emotion, I recommend that every investor write down the reason you are making the decision to invest. Documenting the logic used to make an investment decision goes a long way to remove the emotion that leads to investment mistakes. To me the idea is to get into the position where you can say “I know that” rather than I knew that. By removing the emotion from your decision, you are using the logic you typically use in hindsight to your advantage.

Self Congratulations

Whenever we make a winning investment, we congratulate ourselves for making such a good decision based on our investing prowess. However, if the investment goes bad, then we often blame it on bad luck. According to psychologists, this is a natural mechanism that we, as humans possess. As investors, it is a bad trait to have as it leads to additional investing mistakes.

To combat this unfortunate human trait, I have found that I must document each of my trades, especially the reason I am making the decision. I can then assess my decisions based on the outcome. Was I right for the right reason? If so, then I can claim some skill, it could still be luck, but at least I can claim skill. Was I right for some spurious reason? In which case I will keep the result because it makes me a profit, but I shouldn’t fool myself into thinking that I really knew what I was doing. I need to analyze what I missed.

Was I wrong for the wrong reason? I made an investing mistake, I need to learn from it, or was I wrong for the right reason? After all, bad luck does occur. Only by analyzing my investment decisions and the reasons for those decisions, can I hope to learn from my investing mistakes. This is an important step toward building genuine investment skill.

Luck Becomes Insight

The market is comprised of a series of cause and effect actions, which are not always transparent. This cause and effect has created some interesting behaviors by some very successful people. For example, some baseball pitchers are known to not step on the white chalk line when they are playing. I am sure you have heard of many “superstitions” that people hold to be true to help them perform well.

In an experiment by Koichi Ono’s in 1987, subjects were asked to earn points in response to a signal light. They could pull three levers, though they were not told to do anything in particular. They could see their score on a counter, but did not know that points were awarded completely independent of what they did. Nothing they did influenced the outcome in terms of points awarded. During the experiment, they observed some odd behavior as the participants tried to make the most points possible. Most subjects developed superstitious behavior, mainly in patterns of lever pulling, but in some cases, they performed elaborate or even strenuous actions. Each of these superstitions began with a coincidence. In some cases, the participants would pull levers in a particular sequence. In other cases, even more odd behavior was observed, including a person who jumped off a table and then later jumped up to touch the ceiling to “score” points. Keep in mind the points were awarded either on a fixed time schedule or on a variable time schedule, not based on the action of the participant.

The point of this is that as humans we tend to think that luck is insight. We fail to analyze effectively the situation and the real reason for our success or failure. In investing this behavior will lead to ruin. To help overcome our natural tendency, we must document our investing decisions and then assess the results. This assessment process helps us learn from our success and from our failures and is critical for each of us if we hope to become successful investors.

Learn from Investment Mistakes

To help avoid investing mistakes, what should you document before you make an trade? I like to look at three categories regarding a stock I am considering. First, I look at a series of fundamental information such as earnings yield, return on capital, revenue growth, insider holdings, sector, and free cash flow. The fundamental information helps me identify if this is a good company with growing earnings, good management and has potential. After reviewing the appropriate financial information including SEC documents, I identify the risks inherent in the company. These risks might include competition, market share, insider transactions, and any litigation that the company is experiencing. Here one needs to try to identify every possible risk and assess them critically. Finally, I look at the chart of the stock, seeking to identify support and resistance zones. This gives me potential entry points, exit targets, and the trailing stop loss. I complete these sections with a written trading strategy describing how I expect to make my trades. All these investment factors should be documented before making a trade. Once the trade is complete, I review them to see what I can learn so I can avoid any investing mistakes in the future.

To learn from our investing mistakes, we need to document our actions before we make the decision. We also need to be honest with ourselves when assessing our results. As we have seen, it is quite easy for each of us to put on rose-colored glasses and think we are better investors than we really are. We need to assess critically our investing abilities without distorting the feedback we receive from our decisions. Those of us who are able to learn this valuable skill will benefit greatly. Those of us who are unable to apply this learning will be destined to mediocrity at best and likely lose much of their capital before they quite investing.

Hans E. Wagner
I began investing in high school and have remained active in the markets. A graduate of the US Air Force Academy with an MBA majoring in Finance from the University of Colorado, I continued to invest throughout my career in the US Air Force, Bank of America, Coopers & Lybrand, and working for Ross Perot before retiring at 55. During that time I have gained a very good understanding of what works and what doesn’t. I hope to impart that knowledge to others so they can achieve financial independence as well.

How To Succeed At Online Product Creation The Easy Way

Product creation could be a frightening subject for a lot of Internet marketers to face. Some folks who get in the game with the intention of making a full time income are completely ignorant as to how an online business operates. One of the most profitable ways to create online cash is by creating a product that others are happy to pay for.

Product creation is legitimate method of generating money through internet marketing but many entrepreneurs get it wrong. They start by imitating their Internet marketing gurus by creating information products on Internet marketing in hopes of getting rich the way their heroes did. The problem is that they usually don’t know what they are doing and enter a highly competitive niche with very little marketing experience or connections.

Here are a few tips for effective product creation that may help you get on the right track:
Start by finding a profitable niche with low to moderate competition. If you conduct some rudimentary market research and keyword research, you’ll find many opportunities in areas that will surprise you. Amazon and eBay are two great places to brainstorm for product ideas.

Developing Your Product does not have to be a difficult project. You can find experts in the right field for your niche and pay them to write the material while an artist designs the packaging and website or blog. You can outsource the entire product creation part of the project after you conduct the research and testing to ensure profitability.

Sales and marketing strategies should be created while developing the product and learning about the market. Some experienced marketers use pay per click to drive traffic to their offer page; some folks outsource the entire marketing campaign to affiliates through ClickBank or other affiliate programs.

Product creation does not need to be hard, particularly when the merchandise is electronic. E-books, videos, audio and multi-media products sell very well. They are distributed immediately to customers electronically. Once you have a good feel for a niche market, try to service your customers with associated products and upgrades. If you want to earn money online through product creation, you must understand supply and demand. The majority of new online marketers fail miserably because they go after highly competitive markets or forget to research their chosen niche properly. You have to create your products according to the needs, wants and desires of the prospective customers.

Information Product Creation: Never Compete on Price Because There Is Only One You

Information product creation requires extensive preparation, no matter which niche you work within and you want to make sure that your information product has a successful launch. That probably sounds scary and intimidating but here’s the thing: this is a one time effort and it will pay off in a foundation that is strong enough to get your ideal clients to invest in your high-end programs and services without the perils of a traditional funnel. This article will teach you a few of the things that you need to remember if you’d like to invest in yourself and start on the information product creation path using your unique talents and abilities. Remember that you never have to worry about anyone ripping off your ideas because if you understand how to properly position yourself around your story.

Understand Both Strengths and Weaknesses: It is good to have an impartial view of your own strengths and weaknesses when lay the foundation of selling yourself within the information product creation process. It helps you figure out where you are, what you lack and how to move forward so that you get as much growth as possible. It is more than important, it is urgent if you want to create fast success for yourself to have personal positive reinforcement and deep belief to provide yourself the support you need so that you can get over your own limitations to ensure that your information product is as valuable as it can be.

You also need to know exactly who your competition is so you can study them and use their methods to help you improve your own standings. Down recreate the wheel, but understand the wheel and position yourself going uphill from the competition. Check out which kinds of opportunities you’ve already got and try to figure out how best to use them while taking care to remember your strengths and weaknesses. This is a great way to figure out where you stand against your competition which helps you figure out how best to grow.

Launch on Time: No matter what, even if you haven’t officially announced your “launch date” you should launch the site when you’ve said you would. This will force you to stick to your goal and actually work on it. Thinking that “I’ll launch it when I think it’s ready to launch” will only hinder your efforts. You’ve got a responsibility that you need to live up to with your launch, and you can’t move back on that one. If you get close to your launch date and you are getting hung up on your self limiting beliefs in your information product creation, don’t worry this about getting it out there and not perfection. As long as it is usable you should launch it. Launching on time is the professional thing to do and it is more important than creating a “wow” effect in your site visitors. You can always update/upgrade your website when you have to, so there shouldn’t be any issue with that.

Analyze Your Own Concept: If you want to make your information product creation successful you need to understand how good your concept is: is it really going to work for your chosen audience or would something else be better? You already know about your competition; how does your concept measure up? If you haven’t come up with your own idea and are trying to work with someone else’s concept, do some more work on your own before your launch. People want original ideas because they’ve seen too many other me-too websites already.

Test Your Concept Before You Commit To The Information Product Creation Process: One of the biggest failures people have with information product creation is not testing an idea before putting a lot of effort into producing an information product. PPC to a small 5 page site with a landing page is a great way to test an offer before you even produce it. If people will sign up to get it, you can be sure that you can create an information product that will target eliminating the pain of your target market. The small amount of money will be invaluable in using crowd sourcing to direct the final outline of the information product creation process.

You’ll have lots of hurdles to clear after the launch of your information product and the only way to truly take care of them is to follow the advice in this article to work smarter. Plenty of people work hard, but it is the ones who work smarter who make real money online with the information product creation business model.

Plan To Succeed With Information Product Creation: Why You Need To Split Your Process Up

One of the keys to succeeding in information product creation is to break the process up into discrete steps. This frequently isn’t an instinctive reaction for the typical information marketer. Especially on the internet where small sized learning products are the norm.

However, it is extremely important to your ultimate success. In fact, I would go so far as to say that if you don’t do this you probably won’t succeed… even when you are starting out let alone as you move forward.

Your product creation system should do this for you if only to help you to understand the overall task.

But why?

In this article, I’m going to ignore chunking and focus on the practical aspects. That’s not to say that chunking isn’t important. It is. It’s important to understanding and to learning the process. But while you can use the same chunks as you move forward, long term your focus needs to be on the operation of the system not the understanding of it. Unless of course you are constantly training new people!

So why is chunking important to long term use of the product creation process? (Yes, I know systems design uses a different term for this process but I’m not teaching you systems design. So I’m going to use the word learning content designers use.)

The first reason that having individual discrete tasks is important is one of schedule estimation. Frequently it is very difficult to estimate how long the total task of creating a product will take. After all, the size and type of the products matters as does the number of products in your product funnel. And those are just the most obvious elements. However, estimating a discrete task is often much easier. The total can then be estimated as the total of the discrete tasks.

Secondly, scheduling a large task can be problematic. However, by segmenting the task into a number of discrete tasks, you gain a much greater flexibility in scheduling. Not only that but as your business begins to add people you are able to schedule multiple people to the product creation.

Finally, segmenting a large task into smaller discrete tasks allows you to have much better control over the product creation. This affects two different areas — status and quality.

By segmenting your process into discrete tasks you are able to schedule and record the progress at much more detailed level. As a result you are more in control of the status of the product creation. You know what everyone is doing. When they should complete it. And how much it should cost. You also know exactly what has been done.

You also improve your overall quality. Instead of waiting until everything is done you can check quality as you go. This allows you to immediate react to low quality products without absorbing their costs. This means that you have less rework and your rework costs less. And if the product is not going to meet its quality requirement you will know about it in time to stop the development, change the requirement or fix the product.